Ever since it was announced that a second grocery store was coming to Snoqualmie Ridge there has been community concern and speculation as to what will become of the IGA Ridge Supermarket.
Comments on Facebook threads deem that Safeway’s entrance (expected in summer 2017) will mark the demise of the small IGA. Others claim it will force better prices. Some say the IGA should become a hardware store or a PCC.
Who better to answer to the speculation than IGA management, right?
Store Director Jessica Brookman said the store isn’t going anywhere. As stated for the past year, they won’t fold and are here to compete and serve the community.
But will there be any changes? Yes, Jessica said, there very well could be changes in the near future, but the store owners want to take that direction directly from the community.
For now – and through the holidays – the store’s current format will remain intact. This will allow to IGA to ensure they’re ready with the grocery basics to customers through the holiday season.
In the meantime owners are compiling surveys for residents to hone in on a more precise direction for the approximate 20,000 square foot grocery store. That surveying process actually got off the ground in September when the store had a table set up asking customers to sign up to be part of their upcoming surveys that will help shape the future of the store.
A Usability Survey Study is also happening in October. Microsoft User Research is currently recruiting individuals who frequently shop at the Ridge IGA Supermarket to participate in one-hour sessions that take place October 10th – October 21st.
Residents interested in participating can fill out a brief survey HERE and then a coordinator will follow up at a later date. If you’re scheduled for a study, you will receive a $100 AMEX gift card as a token of appreciation.
Changes starting to Happen
Jessica said based on responses and research thus far, the IGA will remodel to some degree – and that exact remodel will be based mostly off of responses they receive in the coming weeks.
She said via email, “We have already heard numerous people interested in a more natural, specialty styled store.” This is something Jessica said employees have heard for years, but they’ve been unable to fully embrace the concept as they were still trying to keep the everyday items people need and expect from a local grocery store.
For now Jessica said customers can expect lower prices. She said they’ve lowered prices on select categories of the store and are in the process of lowering prices on most of the natural and organic items. These lower prices should been seen throughout the whole store in the next few weeks.